Author: Mario Thériault

20 Sep The history of information overload and your law firm’s market intelligence

It seems the term “information explosion” was first used in 1961, in an ad published by IBM in the New York Times. To anyone such as myself, who grew up with the Internet, it seems strange to think this was the case when computers were…

17 Sep The continuum of market intelligence

From automation to expert analysis; finding the best market intelligence tool for the purpose. There is a saying that “if the only tool you have is a hammer, everything looks like a nail.” I have heard versions of this repeated in discussions regarding from public…

06 Sep AI for market and competitive intelligence: promising, but not there yet

The need for human curation is still there, whether done internally or outsourced. ShiftCentral's Vice President of Content and Editorial, Merrell Moorhead, answered some critical questions in relevance to AI's role in market intelligence, and the agency's view of the technology. Listen to the podcast…

04 Sep Innovation and intelligence: Competitive advantage in today’s health industry

In this continuously evolving healthcare environment, innovation and intelligence are the foundation of competitive advantage.

27 Aug The intersection of competitive intelligence and content marketing for law firms

Modern advancements in technology, more specifically in communications, have created a greater challenge in getting your message across, whether that is to reflect your value or to emphasize your potential. The demand for insightful content from law firms is on the rise.

20 Aug Optimizing the value of market intelligence

Getting the utmost from market intelligence. The competitive landscape for professional services is dynamic firms are finding new areas of opportunity, but also facing pressure and potential disruption from many quarters. Market, or competitive intelligence performs an essential role in helping organizations adapt, and stay ahead…

10 Aug Cryptocurrency and market intelligence a critical relationship

Cryptocurrency is not going away anytime soon, so it’s imperative that financial institutions who are considering trading them keep on top of regulation and compliance in relation to it.

07 Aug Futurecasting and market intelligence

Everyone wants to regard themselves as being ahead of the competition. Companies in the healthcare industry need to incorporate futurecasting into their strategic planning, or risk losing competitive ground. In the US, the cost of healthcare is a well-publicized and constant concern for many people,…